DIFFERENCES NEED FOR SECURITY, SO- CIAL NEEDS, NEED FOR SELF-ESTEEM AND SELF NEEDS ACTUALIZATION EMPLOYERS OF ETHNIC ETHNIC ENTREPRENEURS WITH JAVA Chinese RE- VISED THEORY OF NEEDS OF ABRAHAM MASLOW

Eka Agustina

Abstract


Someone working because of the urge to make
ends meet. Needs are conducting impulses (behave search)
to nd and achieve specic goals that will satisfy the individ-
ual. Maslow's basic needs itself is divided into ve levels of
physiological needs, safety needs, social needs, esteem needs
and self-actualization needs. In an eort to meet the needs
of his life, someone will make every eort possible in its work
to meet these basic needs. There are various types of work
in various elds, one of which entrepreneurship. Every per-
son has the same basic needs, and each requirement is modi-
ed in accordance with their respective cultures. This study
aims to examine dierences in the needs of security, social,
self-esteem and self-actualization among Javanese ethnic en-
trepreneurs with ethnic Chinese entrepreneurs are reviewed
based on the theory of Maslow's needs. The approach used
in this study is a quantitative approach. Subjects in this
study were ethnic Javanese and Chinese businessmen. For
measurement of security needs, social, self-esteem and self-
actualization scale used for security needs, social, esteem
and actualization with assessment system in the form of
Likert scale. The data obtained were analyzed using the
Mann Whitney U Test technique. 19 shows the validity
of test items are valid with the validity coecient between
0.317 to 0.777. Test reliability with Cronbach alpha reliabil-
ity values ??obtained for the security needs of 0.857, 0.828
social needs, esteem needs 0.814, while the self-actualization
needs 0.73. Based on the Mann Whitney U test known value
of -5.780 on the need for security with a value Asymp Sig.
(2-tailed) of 0.000 (p <0.01). This shows that there are dif-
ferent needs for security are very sign ikan between ethnic
Javanese entrepreneurs with ethnic Chinese businessmen.
Social needs from Asymp value with the value -4.321 Sig.
(2-tailed) of 0.000 (p <0.01). This shows that there are dif-
ferences in the social needs of a highly signicant association
between ethnic Javanese entrepreneurs with ethnic Chinese
businessmen. Esteem needs and values ??obtained values
??Asymp -3.797 Sig. (2-tailed) 0.000 (p <0.01). This shows
that there are dierences in self-esteem needs a very sign
ikan between ethnic Javanese entrepreneurs with
ethnic entrepreneurs. While the need for self-
actualization values ??obtained Asymp -2.104 Sig. (2-tailed)
0.035 (p> 0.05). This shows that there are dierences in self-
actualization needs a signnicant between ethnic Javanese
entrepreneurs with ethnic Chinese businessmen.

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